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According to analyst Flurry Inc., Google has only sold 80,000 handsets during its first month. That’s rather small compared to other Google Android based handset’s such as the Motorola Droid, which sold 525,000 units during its first month of sales. The low sales for the Nexus One could be contributed to how it’s being sold, since Google sells the Nexus One through it’s own online store customers have no way of testing the phone out before purchasing the phone.  Dow Jones Newswires states that the reason for the small sales figures could be due to the way Google is advertising the Nexus One & due to early 3G connectivity issues, as well as the issues of customer support by Google. Since Google is relying on Web based advertising instead of traditional TV based advertising.

Well, I think Google really needs to rethink their online-based advertising strategy, clearly it isn’t getting the Nexus One into customers hands. Also with the issues of the 3g connectivity(which have been fixed) & lack of customer support am sure hasn’t helped sell the device. What Google should do is allow T-Mobile and other wireless carriers to have a demo unit of the Nexus One for customers to test out and possibly have a customer sales rep. go through the Google store check out process with the customer. And once Google produces different versions of the Nexus One for other cell providers such as Verizon,AT&T & Sprint it should increase in sales.   So everyone tell me what do you think Google should do in order to increase their sales  of the Nexus One?



Source: The Wall Street Journal

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